"I do think that a significant portion of the population of developed countries, and eventually all countries, will have AR experiences every day, almost like eating three meals a day. It will become that much a part of you."(Tim Cook, CEO Apple)
This quote is a first sign that Augmented Reality (AR) has the potential to become the "next big thing" in our digital world. Current trends like Pokémon Go - the fastest adopted app of all time - show the actual potential AR has. At the moment, we stand at the beginning of the development which makes it important and highly interesting to investigate the topic from a scientific point of view.

This seminar tries to deepen our understand of economic, regulatory, behavioral, technical and privacy related issues related to AR. Students will work on the different research topics and learn and apply theoretical as well as empirical research methodologies like systematic literature reviews, quantitative user studies and qualitative interviews. Cloud storage services like Amazon S3, Microsoft OneDrive, Google Drive, and Dropbox are top-rated among companies and private users. However, the fact that with such services, data is stored outside of the premises of the company/user often raises concerns about data security in terms of privacy, confidentiality, integrity, and availability.

Learning Goals
Basic understanding of the technological and economical evaluation of augmented reality and associated topics such as privacy (LGBWL-1) Communication of the obtained results in a clear and comprehensible manner (LGBWL-4)
Critical discussion of all results in the group (LGBWL-4)

Additional information for the course description:
Leistungsnachweis:
In order to successfully pass this module, you need to write a paper (60%) and make a presentation (40%). Each partial requirement needs to be passed with a grade of 4.0 or better.

Topics are in the area of:
Technological Development of AR
Evaluation of users’ perceptions and attitudes towards AR
AR adoption
AR use cases in different domains
Specific topics will be provided during the time before the registration. The methodologies will be presented and discussed in the group before the allocation of the topics. Students are still required to work through the methodology of their topic carefully.
UPDATE: As promised, here are 10 topics on AR.