Chair of Mobile Business & Multilateral Security

Dr. Andreas Albers

External Members

Phone & Fax:
+49 (0)69 798 34701 (Phone)
E-mail & Home Page:
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Theodor-W.-Adorno-Platz 4
Office 2.257, Building: RuW
D-60323 Frankfurt am Main
Research Interests
  • Business Model Innovation
  • Corporate Culture enabling Digital Business
  • Design of Digital Business Platforms
  • Cloud Computing & Artificial Intelligence
  • Perceivable Privacy/Security as Competitive Advantage
Curriculum Vitae 

Thriving whenever there’s an opportunity to create something (radically) new rather than trying to squeeze an extra drop of value out of what already exists … this is what “connected the dots” of Andreas' career path looking back on 20+ years experience in IT. 

Since 2013 Andreas works for Deutsche Telekom’s intl. Cloud Services & Platforms Unit as as Product Manager. His respective tasks involve digitalization of customer touch-points, sales force & customer services enablement (Omni-Channel) and business process automation - where the latter also drives my interest in Artificial Intelligence and its opportunities to foster digital customer experience. 

In addition to working in the telecommunication industry, Andreas works as lecturer for (Mobile) Digital Business at Goethe University Frankfurt at Chair of Mobile Business & Multilateral Security. In this capacity, his topics center around understanding the opportunities of digital business models (esp. in the mobile domain) and the required underlining corporate culture. 

Prior to the current work as product manager / lecturer, Andreas worked before as team lead for the intl. mobile business research group at at Chair of Mobile Business & Multilateral Security as well as intl. project manager and researcher for public funded research projects in the mobile business field. 

As for the business and technical skill foundation required for Andreas' line of work, he is holding a PhD in Internet Economics (Digital Platforms models for Mobile marketing Providers) from Goethe University, Frankfurt as well as a master’s degree in Business Administration & Information Systems and has also been working for 7+ years as software engineer & architect on intl. complex Enterprise Resource Planning (ERP) projects. 

Andreas is always interested in hearing from digital business experts, AI enthusiasts, managers, former colleagues, or just interesting creative folk, so feel free to contact him if you’d like to connect:

  • Albers, Andreas . 2010. "Commercialisation of Context-sensitive Mobile Attention in Mobile Media Markets - Design Recommendations for Mobile Marketing Providers", In: Schriften zum Mobile Commerce und zum Mobilfunk, Eds. , Dr. Kovac, Hamburg, Germany.
Refereed Publications
  • Yang, Shuzhe; Albers, Andreas . 2013. "Overcoming Information Overload in Online Reputation Management: A Systematic Literature Review.", Amsterdam, Netherlands.
  • Schreiber, Tobias; Deuker, André; Albers, Andreas; Neves, Mickel . 2013. "The Privacy Trade-Off: App Usage on OSN", Chicago, USA.
  • Kahl, Christian; Albers, Andreas . 2013. "How to unleash the Virus".
  • Albers, Andreas; Krontiris Ioannis; Sonehara, Noboru; Echizen, Isao . 2013. "Coupons as Monetary Incentives in Mobile Participatory Sensing", Athens, Greece.
  • Krontiris, Ioannis; Albers, Andreas . 2012. "Monetary Incentives in Participatory Sensing using Multi-Attributive Auctions", International Journal of Parallel, Emergent and Distributed Systems.
  • Deuker, André; Rosenkranz, Christoph; Albers, Andreas . 2012. "The usage of individual privacy settings on social networking sites - Drawing desired digital images of oneself", Barcelona, Spain.
  • Deuker, André; Albers, Andreas . 2012. "Who Cares - Content Sharing on Social Networking Sites", Ho Chi Minh City, Vietnam.
  • Albers, Andreas . 2011. "Auswirkungen der Verfügbarkeit von Kontextinformationen über mobile Nutzer auf die Vermarktung mobiler Werbeträgerleistung", Zurich, Swiss.
  • Krontiris, Ioannis; Albers, Andreas; Rannenberg, Kai . 2010. "W3C Geolocation API calls for Better User Privacy Protection",, London, United Kingdom.
  • Kahl, Christian; Albers, Andreas . 2010. "Towards reasonable Revenue Streams through Marketing in Mobile Social Networks", Göttingen, Germany.
  • Albers, Andreas; Kahl, Christian . 2008. "Design and Implementation of context-sensitive Mobile Marketing Platforms", Washington DC, USA.
  • Albers, Andreas; Kahl, Christian . 2008. "Prototypical Implementation of an Intermediary Platform for Context-sensitive Mobile Marketing Applications", Toronto, Canada.
  • Albers, Andreas . 2007. "An Electronic Market Framework for context-sensitive Mobile Consumer Profiles in the Marketing Domain", CO, USA.
  • Albers, Andreas . 2007. "Allokation und Bepreisung kontextbezogener Kundenkontakte im Mobile Marketing", Karlsruhe, Germany.
  • Rannenberg, Kai; Albers, Andreas; Figge, Stefan; Radmacher, Mike; Roßnagel, Heiko . 2005. "Mobile Commerce – Forschungsfragen am Scheideweg der Mobilfunkgenerationen", Augsburg, Germany.
  • Figge, Stefan; Albers, Andreas . 2005. "Individualising M-Commerce Services by Semantic User Situation Modelling", Bamberg, Germany.
  • Albers, Andreas; Figge, Stefan; Radmacher, Mike . 2005. "LOC3 - Architecture Proposal for Efficient Subscriber Localisation in Mobile Commerce Infrastructures", Munich, Germany.
  • Albers, Andreas; Figge, Stefan; Hochstatter, Iris; Kaspar, Christian; et al. . 2005. "Mobile Anwendungen - Best Practices in der TIME-Branche", Universitätsverlag Göttingen, Göttingen, Germany.
Working Papers
  • Deuker, André, Albers, Andreas, Rosenkranz, Christoph . 2012. "All Friends Are Equal – Some Even More: An Investigation of Privacy Protection Among Facebook Users".
  • Figge, Stefan; Rossnagel, Heiko; Muntermann, Jan; Albers, Andreas; Fritsch Lothar; Rannenberg, Kai . 2003. "Standardisierung im Mobilfunk und Mobile Commerce", Frankfurt, Germany.
  • Albers, Andreas; Figge, Stefan . 2003. "Lizenzvergabe für DVB-T in Deutschland", Frankfurt, Germany.
Reviewed Project Publications
  • Deuker, André; Albers, Andreas . 2011. "Entwicklung des kontextbasierten Preisfundungsservices", Frankfurt, Germany.
  • Deuker, André; Albers, Andreas . 2010. "Anforderungen für kontextbasierte Preisfindung im Mobile Marketing", Frankfurt, Germany.
  • Albers, Andreas; Radmacher, Mike . 2009. "Bestandsaufnahme "Kontextbasierte Preisfindung"", Frankfurt, Germany.
Scientific Expertises
  • Albers, Andreas . 2012. "Datenzentrische Geschäftsmodelle im Mobile Business - Herausforderungen im Konflikt zwischen Unternehmenszielen und Datenschutz für mobile Nutzer", Interview - Das Magazin für kompetente & innovative Unternehmen, (1:).
  • Albers, Andreas . 2012. "Datenschutz - Kosten oder potentieller Wettbewerbsvorteil für Unternehmen?", Interview - Das Magazin für kompetente & innovative Unternehmen, (1:).
  • Albers, Andreas; Duschinski, Hannes . 2012. "Smart Agents – wie digitale Stellvertreter Kunden erobern (Teil 2/2)", Innovation Management, (1:).
  • Albers, Andreas; Duschinski, Hannes . 2011. "Smart Agents – wie digitale Stellvertreter Kunden erobern (Teil 1/2)", Innovation Management, (10:).
  • Duschinski, Hannes; Albers, Andreas, Deuker, André; Aumann, Clemens . 2011. "'Tis More Blessed to Receive than to Search", Magazine for Management & Technology, pp. 8-17.
  • Albers, Andreas; Wolos Lars; Rannenberg, Kai . 2010. "Towards Telco enabled Online and Mobile Payments", Berlin, Germany.
  • Albers, Andreas; Figge, Stefan . 2008. "Mobile Werbung: Wie sich Aufmerksamkeit vermarkten lässt", Hannover, Germany.